Bruce M. Meyer
3588 Kingsboro Rd. Atlanta, GA 30319. (404) 816 9116. brucemmeyer@earthlink.net
WorldCom- Atlanta, GA 1989-1996
Joined Microtel, a long distance telecommunications company, aided in the growth into a multi-multibillion dollar global company, the second largest in the United States. Started in sales and held marketing, management, operations, M&A positions. Instrumental in the inception and launch of three global divisions.
Director of Communications and Programs for Operator Services
Developed the marketing strategy for the 0+ product line and conducted implementation to 1400 person sales force. Evaluated, established and managed resellers channel of distribution. Managed RFP team and lobbied Senate for passage of 1996 telecommunications legislation. Increased sales production through introduction of: performance compensation plans, incentive contests, recognition programs, promotions, internal communications, development of new products and tactical marketing.
Director of Operations for National Accounts Division
Managed: P&L of a $24 million annual budget, back office systems, RFP team and administration 10 offices.
Lobbied the US Senate to pass 1996 Telecommunications Bill into Law. Increased sales production through introduction of: performance compensation plans, incentive contests, recognition programs, promotions, internal communications, development of new products and tactical marketing.
Major Accounts Manager; Branch Manager; Sales Executive
Prior Work History:
Marketing Representative responsible for marketing and selling mainframe human resources software (payroll, defined benefits, succession planning) to the Fortune 1000 over 10 state territory for Genesys Software.
Director of Major Accounts with responsibility for two-million dollar annuity client base (outsourced payroll services) and improving account retention of regional and national accounts for Automatic Data Processing.
Group Product Manager and # 2 Executive at a chemical company tasked to brand 500 products, start and manage lubricant division in the US and Puerto Rico for Gaines Industries.
Government Account Executive who sold word processing equipment to the commercial, state, and federal government markets for Lanier Business Products.
University of Georgia- Athens, GA
Master of Business Administration, Marketing
Bachelor of Business Administration, International Business
Atlanta Dogwood Festival Board- Piedmont Park, GA (Arts, Music, Food, Kids Village & Disk Dog) 2000-2007
2000- Joined Board; 2003 Elected- Vice-Chairman; 2004-6 Chairman and in 2007 Chaired Advisory Board.
§ $50 Million economic impact for Metro Atlanta in 2004,’05 and ’06.
§ Fueled a 5-fold increase in attendees (400k) through improvements in art and music.
§ Founding Member of “Friends of Dogwood”.
§ Re-Branded the festival, increased fund raising efforts and procured loft for permanent office space.